The most effective way to create a competitive advantage in a crowded market.

Build trust. Increase loyalty. Be different.

Your business has more competition
today then ever before.

That means becoming different and standing out from the crowd should be priority number one. Developing a strong brand will help you uncover the hidden truths about your products or services that will give you the ability to engage with your customers better. And give them a reason to choose you over your competition.

Being different means gaining clarity in 3 key areas:

Your company.

Analyzing those unique processes that you’re company does really well.

Your competition.

Understanding your competition identifies holes in the market

Your customers.

Discovering a customer base that will benefit from your strengths

Our brand foundations process takes you from blending in with the competition to having a unique and ownable brand in 90 days.

Position your company.

Starting here is key. It is in this stage that we discover key insights about your company. Most importantly, an understanding your target audience and their key drivers and analyze your competition so we can be different.

Install your design system.

This is where we take all the information gathered in the strategy portion and make it visible. Everything we do in design should be tailored to the core audience and ensure that our identity is unique, ownable, and genuine.

Launch your new brand.

Now we package everything up into an easy -to-use set of guidelines. Then we train your team on how to use them. In addition, we provide a detailed plan for you to launch the brand both internally and into your market.

Ready to level up your brand?

"Wit & Craft didn’t just help me build my brand. They helped transform my business. I never make any decisions without considering how it will further the Croze Nest brand. "

- Joe Smith, Founder

"If you feel intimidated or disappointed by corporate or overtly trendy agencies, Wit & Craft provides the highest caliber of craftsmanship and thoughtfulness with a midwestern approachability that’s hard to find.

The methods and deductive thinking the Wit & Craft team uses lead to expedited designs, strategies steeped in thoughtfulness, and the comfort of knowing you made the right decision. "

- Mark, Founder

DISCLAIMER: This is NOT a get rich quick scheme. The sales figures stated on this landing page and discussed in this training are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We’re not implying you’ll duplicate them (or do anything for that matter). The average person who buys “how to” information gets little to no results. We’re using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please DO NOT ATTEND THIS TRAINING.